The Future of Retail Store

It’s something we've never seen before.

This summer come discover The Future of Retail. Teams from the latest IncuBus Ventures growth programme, Future of Retail Class 2, come together to showcase food/beverage, craft/fashion and VR in Camden Market.

Camden is one of the most vibrant parts of London, a world class retail, leisure, working and living destination making it a great base for the Future of retail Programme. 

During the summer Camden Market will play host to exciting outdoor events at Solomons Yard and Backyard Cinema. Camden Market will also now incorporate the UK's largest VR experience within the Future of Retail Store.

The experience run by Virtually Reality, will offer a wide variety of VR and AR experiences, products and demos to the public. Together with a range of quality food and beverage brands, the space offers a relaxing atmosphere where the public can come and enjoy trying new things. The public can also browse the latest in fashion and even get a 3D body scan to ensure they find the perfect fitting clothes. 

The Future of Retail Store is open to the public from 23rd June 2016 and runs for 3 months.


The space is split over 3 locations within Camden Market. We've teamed up with What3Words to provide precise locations within the market, making it easier for you to discover the future of retail.

Retail Technology (VR experience):   

Food & Beverage: 

Craft & Fashion: 


Interested in first access to launch dates, workshops, showcases and big party fun? Register below:


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